UTA Signs Organization Behind Rose Bowl Game and Rose Parade
New Year’s Day came early for UTA, which has signed the Pasadena Tournament of Roses, the organization behind the Rose Bowl Game and the Rose Parade. “The Tournament of Roses proudly produces both the
Variety — 30 July 2026
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New Year’s Day came early for UTA, which has signed the Pasadena Tournament of Roses, the organization behind the Rose Bowl Game and the Rose Parade.
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