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Understanding eras: Predicting audience preferences with new perspective on nostalgia
When brands spend millions every year to transport Super Bowl audiences back in time during commercials, what happens if they choose the wrong era? Knowing who prefers which part of history is valuabl
Phys.org — 29 July 2026
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When brands spend millions every year to transport Super Bowl audiences back in time during commercials, what happens if they choose the wrong era? Kn
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