Disney+ becomes Formula E's global streaming home for 2024 races
Disney+ becomes Formula E’s global streaming home, broadcasting all 2024 races. This deal expands the electric series’ reach while helping Disney attract tech-savvy viewers and diversify its live spo…
Disney+ will be the new global streaming home of Formula E racing. The partnership was announced on Friday, with Disney’s streaming arm securing rights to broadcast every race of the electric‑powered series across its international subscriber base. The deal comes as the series expands its reach and the streaming market tightens competition for live sports content.
Formula E began in 2014 as a niche electric‑car championship, but it has grown into a high‑profile sport that showcases cutting‑edge battery technology and urban racing. The series has partnered with broadcasters such as Sky Sports and Canal+ in the past, but the shift to a global streaming platform reflects the broader move toward digital consumption. Disney+ has already added live sports, including the NHL and the Olympic Games, and is now adding a motor‑sport niche that appeals to tech‑savvy viewers.
Under the agreement, Disney+ will stream all 17 races of the 2024 season live, along with on‑demand replays and exclusive behind‑the‑scenes content. The platform will also offer a dedicated Formula E app, allowing fans to follow driver stats, team news, and real‑time telemetry. Disney’s parent company, Disney, which owns ESPN, said the partnership will help grow the series’ global fanbase and support its sustainability goals. Formula E officials welcomed the move, noting that the Disney+ audience will bring new viewers to electric racing.
Fans will be able to watch the first race of the season on Disney+ starting in early September. The deal also includes a clause that allows Disney+ to stream the season finale in a special “Super Sunday” package, potentially boosting subscriptions. For Formula E, the partnership means wider coverage and a stronger financial foundation, while Disney+ gains a fresh, fast‑growing sport that fits its strategy to diversify content and attract younger audiences.
Read Full Story at Engadget →


