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Apple CEO Tim Cook Just Passed His Successor a Mess

Written by Keithen Drury for The Motley Fool -> Apple is dealing with rising memory chip prices affecting its earnings. Against this backdrop, the stock is priced for perfection. Apple (NASDAQ: AAโ€ฆ

Apple CEO Tim Cook Just Passed His Successor a Mess
Nasdaq News โ€” 9 August 2026
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Apple is dealing with rising memory chip prices affecting its earnings.

Apple (NASDAQ: AAPL) CEO Tim Cook just passed his successor an absolute mess. Cook steps down on Sept. 1 from his role as CEO but will remain on the board. In his place, John Ternus will assume the role of CEO. However, the situation Ternus is taking over isn't a pretty one.

What's going on with Apple that caused this problem? Rising commodity prices.

Missed Nvidia in 2009? This Rare Signal Is Flashing Again. In 2009, a "Double Down" signal flashed for a little-known chipmaker called Nvidia. For the first time in years, that same "Total Conviction" signal is flashing for a company 1/100th the size of Nvidia. Continue ยป

During Cook's last earnings call he stated that rising memory chip prices are undergoing a "100-year flood." Essentially, nobody could have seen this coming, and the effects could be disastrous. He noted that Apple already had to raise prices on some products, but it may not be able to stop at just a few product lines. If prices continue to rise, it could force Apple to raise prices again, alienating some of its consumer base, which is already stretched thin.

However, Cook noted that it is decreasing costs on other components that help offset rising memory chip prices. We'll see how this pans out, but if prices continue to rise, it could get ugly for Apple and cause John Ternus to deal with a crisis just a few months into the job.

To make matters worse, Apple's stock is priced for perfection. For the most part, Apple has executed nearly flawlessly under Cook's leadership. This has led to a sky-high valuation.

Apple now trades at 35 times earnings, regardless of whether you use forward or trailing earnings, indicating zero growth for the rest of the current fiscal year. While 35 times earnings is already expensive enough, when a stock isn't growing, it seems a bit absurd.

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